
South Africa’s population is going through a big change. In the next decade, a large number of people aged 15 to 34 will make up about 31.5% of the population, and another 24.9% will be younger than 15 years old, as predicted by population pyramid. This means that more than half of South Africans, around 56.4%, will be 34 years old or younger. These numbers are important for the real estate industry because they affect the housing needs and preferences of different generations.
Factors to consider:
Catering to Different Age Groups: The changing population poses challenges for the real estate sector. In the past, the average age of people buying their first home in South Africa was around 35.6 years old. But now, with more young people in the population, developers and real estate agents need to adapt to their needs and preferences. This means creating housing options that are affordable and suitable for the younger generation, such as starter homes, shared living spaces, and flexible rental options.
Meeting the Needs of Older People: While there is a focus on younger buyers, we shouldn’t forget about the older population. As they make up a significant part of the population, the real estate industry should also consider their needs for housing. This includes making homes accessible, being close to healthcare facilities, and providing amenities that help older people feel supported and part of a community.
Balancing City and Suburb Development: Cities are attracting more young professionals and families, so they need to provide housing options. Developers should focus on creating mixed-use developments that include homes, businesses, and recreational areas to meet the needs of different people. It’s also important to have a good education, healthcare, and transportation in cities to attract and keep both young and old residents. But we shouldn’t forget about suburban areas and small towns, as they will have a significant number of young and old people too. These areas should also have good infrastructure, community services, and affordable housing options. Balancing growth in both cities and suburbs will make sure that the real estate industry can meet the needs of different age groups and preferences.
Embracing Technology and Innovation: To succeed in the changing real estate market in South Africa, the industry needs to use technology and innovation. Younger people are used to using technology and want it in their homes. Features like smart homes, energy-efficient designs, and sustainable practices will not only attract young buyers but also help with the global push for greener living. Using technology can improve the quality of life for everyone and make sure that properties are ready for the future.
The changing population in South Africa brings challenges and opportunities for the real estate industry. To do well in this changing situation, developers, agents, and policymakers need to adjust their strategies to meet the housing needs of different generations. Zahir Vallie, the owner of Z-PROP, says that by creating affordable, accessible, and technologically advanced housing options, the industry can grow sustainably and build strong communities all over the country.